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Jehan-Jacques Blancpain started to manufacture timepieces in 1735 in Villeret and the Company is the 1st watchmaking brand to be registered in the world . In 1815, his great-grandson, Frédéric-Louis, gives an input by modernising the traditional craft workshop while introducing a major innovation in the watchmaking process. He replaced the crown-wheel mechanism with a cylinder escapement. In 1926, through a partnership with John Harwood the first automatic wristwatch is launched, then developed for smaller watches to the first lady automatic watch in the world. For legal reasons, in 1932, the new owners had to rename the company: "Rayville, succ. de Blancpain" (successors of Blancpain). At the era of quartz watches, Blancpain maintained its highest level of mechanism watchmaking. Since 2002, Marc A. Hayek, the son of the founder of Swatch group, is chairman and CEO of the Company.

Iconic Product

The Fifty Fathoms

The Fifty Fathoms, launched in 1953, at the request of Combat Divers of the French Army in needs of a reliable watch for their underwater expeditions. President John F. Kennedy used to wear a Fifty Fathoms, and Jacques COUSTEAU and his team, renowned for their exploration of the sea world have also contributed to the technological improvements of this cult time-piece.
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