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History

Boucheron is the oldest maison installed in renowned Place Vendôme in Paris, where the light is powerfull. The maison won the gold medal at the World Exhibition in Paris in 1867, and was a pioneer in Art Nouveau. Unique pieces orders and jewels as a talisman marked the history of Boucheron written with Empress Alexandra, grand daughter of Queen Victoria, La Païva, Lady Harcourt, Maharadjah of Patiala, Edith Piaf, Sarah Bernhardt . The maison is member of the COMITE COLBERT

Designer Artistic Director

Claire CHOISNE

Iconic Product
Invention

The SNAKE | La montre REFLET

The SNAKE JEWELLERY NECKLACE, created and offered by Frédéric BOUCHERON to his beloved wife Gabrielle in 1888. | In 1885, Comte Henckel de Donnersmarck, married with La Païva, requests a special piece : at the bottom of the watch in medallion, he asks to place a lock of his wife's hair linked with a knot of diamonds. He was willing his thoughts will always remain in his wife's heart. | The iconic watch REFLET, was launched in 1947, with its outstanding invisible system allowing to change its strap.
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