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"The reason for our success is no secret. It's the Golden Rule – the simple idea that we should treat others the way we would want to be treated." quotes the Canadian founder Isadore Sharp. He decides to open his own first hotel in 1961, The Four Seasons Motor Hotel, after the success of a first creation: a motel for a family friend. He bought a large parcel of land in a run-down area of Toronto and planned a stopover for business travellers. The focus on luxury is made when expanding in London, Sharp wanted to compete with renowned and elite hotels such as The Connaught or The Claridge. Since, Four Seasons Hotels and Resorts company has transformed the hospitality industry by combining friendliness and efficiency with the finest traditions of international hotel keeping. In the process, Four Seasons has redefined luxury for the modern traveller.

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